Zapierfrom $550
Review and referral request engine
Happy clients get asked for a review at the exact moment they are happiest, and unhappy ones get routed to a human instead.
AirtableMarketing and content
Content production pipeline
Idea to published, with every piece visible in its stage and nothing sitting in a draft folder for six weeks.
Starting price$1,100fixed against a written scope
Build window4 to 6 daysfrom access and answers
Hours returned14 a monthconservative end of the range
Payback3 monthsat $38 an hour loaded
The problem
Why this exists
Content dies in the gap between written and published. Nobody knows what is waiting on whom, so everything waits on everyone.
Trigger
Idea captured from any source, including a form, a Slack command, or an email.
The build
What it does, in order
- 01
Capture centrally
Every idea lands in one backlog with the source, the target audience, and the intended keyword.
- 02
Score and prioritize
Search volume, difficulty, business value, and effort combined into a ranking that decides what gets written next.
- 03
Assign with a deadline
Writer, reviewer, and publish date set at the moment of prioritization, not later.
- 04
Move on real events
Stage advances when the work actually happens, driven by the doc status and the review approval, not by somebody remembering to drag a card.
- 05
Publish and attribute
Published URL, publish date, and the target keyword written back automatically.
- 06
Measure and refresh
Traffic pulled monthly. Anything decaying past a threshold enters a refresh queue rather than being forgotten.
The guard rails
What stops it doing damage
This is the part that separates an automation that runs for years from one that quietly corrupts your data for a month.
- Every piece has exactly one owner at every stage, enforced by the schema
- Overdue items surface in a daily digest rather than a notification storm
- Published records are locked against accidental edits, with a change log
Honest limits
When this is the wrong automation
One person writes everything and publishes it themselves. The pipeline exists to manage handoffs, and there are none.
Related builds
Others on this platform or solving this problem
Zapierfrom $750
Content approval and multi channel publishing
One approved post fans out to every channel in the right format, on the right schedule, with the approval recorded.
Makefrom $950
Event and webinar pipeline
Registration through to post event nurture runs itself, with attendance driving which follow up somebody gets.
Want this one built?
Send the form and we come back within 24 hours with a fixed price, a scope, and a date.